Lai Ching-te and Hsiao Bi-khim running mate challenge 結果共2筆

Lai Ching-te, the Democratic Progressive Party’s presidential candidate, and his running mate Hsiao Bi-khim have launched a social media campaign urging supporters to film themselves taking ’2 steps in 6 strides.’ The campaign aims to rally support and votes for the DPP ticket (represented by the number 2) and for the DPP (represented by the number 6) in the upcoming elections. Lai incorporated the lyrics from his new campaign ad in a promotional video, encouraging supporters to respond by recording and posting their own ’2 steps in 6 strides’ walk on social media. Supporters are to tag the official accounts of Lai and Hsiao on platforms like Instagram and Facebook, using the hashtag ＂#113StandUpTaiwan＂ for a chance to be re-posted, thus aligning themselves with other supporters. This social media event, titled ’Walking the Right Path,’ aims to attract more supporters in the final stage of their campaign and drive voter turnout.

The Taiwan Public Opinion Research Center (TPOC) has observed interesting trends in public interest in Taiwan’s presidential candidates and their running mates. Using data from the QuickseeK sentiment analysis database, TPOC found that the announcement of Hsiao Bi-khim as the running mate of Democratic Progressive Party (DPP) candidate Lai Ching-te generated significant online buzz, with approximately 45,000 mentions. However, this enthusiasm declined to 27,000 mentions within a week. In comparison, the pairing of Hou-Kang with Kuomintang (KMT) candidate Hou Yu-ih saw a surge in online engagement, reaching 131,000 mentions after the announcement of Jaw Shaw-kong as the vice-presidential choice. The Taiwan People’s Party (TPP) candidates Ko Wen-je and Cynthia Wu, known as the ＂Ko-Wu＂ team, outperformed the others, with over 140,000 mentions following Wu’s nomination and an average of 97,000 mentions since her candidacy was declared. The increase in mentions after Hou’s announcement was 259%, while Lai’s announcement saw a 90% increase. However, discussions among supporters of Lai Ching-te and Hsiao Bi-khim mainly focused on Lai’s slogan and welcoming Hsiao back to her political ’home,’ failing to attract significant support from the middle ground and young voter segments.